1. Introduction and Data Controller
This Privacy Policy applies to the Breath mobile application ("Application"), developed and offered by Ayşe GENÇ ("Developer", "We", or "Our"). We are committed to protecting the privacy of our users ("You", "User") and being transparent about how your personal data is processed. By using the Breath application, you agree to the data processing activities specified in this policy.
2. Data Storage Architecture
Your health information, smoking records, progress and financial data, and photos and voice recordings in Capsule are core app content. This content is not sent to the developer’s servers and is stored locally on your device.
Synchronization between the phone, watch, and widget is performed through local device connections and operating system APIs.
Third-party services such as Firebase Analytics, Firebase Crashlytics, Google AdMob, Google Play, Apple App Store, and RevenueCat may process pseudonymous technical data off the device to operate the app, diagnose errors, and manage ads and purchases. Details are provided in Section 5.
3. Data We Collect and Process
In order for the application to function and provide a personalized experience, we process the following data locally on your device:
· Data You Provide Directly: Responses to the 13 questions asked during the setup phase; specifically, critical variables such as your smoking status (Quitting or Planning), average daily cigarette consumption, pack cost, duration of smoking, and the quit date/time. Data such as daily water consumption, smoking cravings, and your date of birth also fall within this scope.
· Sensitive Media Data (Capsule): Your "selfie" photos and voice recordings created in the Capsule tab. These files are strictly never taken off the device and are not shared with us or third parties. Sharing the relevant "Before/After" cards on social media is entirely at your own discretion.
· Automatically Processed Data: Your phone's operating system, time zone, hardware type (for smartwatch and phone pairing), and language preference (for the management of 10 different language options).
By continuing to use the application, you are deemed to have provided your explicit consent for your sensitive personal data, such as smoking habits and media files in the Capsule tab, to be processed solely on your device.
4. Purpose of Data Use
The data kept locally on your device is used for the following purposes:
· Theoretical Calculations and Educational Content: Providing economic calculations such as financial savings, motivational theoretical estimates, and general educational health timelines and visualizations based on the data you enter. These are not personalized medical measurements or assessments.
· Segmentation and Dynamic Interface: Operating the dual application structure designed for quitters and planners and providing status updates.
· Ecosystem Synchronization: Ensuring instant data synchronization between your phone application, your smartwatch, and your home screen widgets.
· Smart Notification Management: Ensuring that 9 different specified notifications (water reminders, capsule notifications, 21st and 90th-day badges, 50% and 100% limit warnings, etc.) are triggered at the correct time by your device.
5. Third-Party Services and Data Processing
Health information, smoking records, and photos or voice recordings entered in Breath are not sent to third parties for advertising targeting. The following services may be used:
· Firebase Analytics: May process feature usage, screen and button interactions, session information, and pseudonymous device and app information. Health responses, smoking records, photos, and voice recordings are not sent as custom analytics parameters.
· Firebase Crashlytics: May process crash reports, device and operating system information, app version, stack traces, and pseudonymous installation identifiers.
· Google AdMob: May process IP address, device and app information, advertising identifiers, ad interactions, and consent choices to deliver and measure ads. Google UMP is used where applicable, and Apple ATT settings apply on iOS.
· Google Play, Apple App Store, and RevenueCat: Transaction information, subscription status, and a pseudonymous App User ID may be processed. We do not access or store your card or bank details.
These providers’ own privacy practices govern their security, retention, anonymization, and deletion procedures.
Source links in Breath open official third-party websites in your device’s external browser. Breath does not append or transmit your health, smoking, or profile data through these links. The privacy policies and data-processing practices of the websites you visit apply.
6. Children's Privacy (+18 Age Limit)
The Breath application is intended for use only by individuals aged 18 and over due to its nature and the type of data it processes (tobacco use habits). We do not knowingly collect data from or provide services to individuals under the age of 18. If a user under 18 is found to be using this application, it is recommended to uninstall the application from the device for the immediate deletion of local data.
7. User Rights and Data Deletion Requests
Data processed in connection with Breath falls into two categories:
· Local data on your device: Health and smoking information, progress and financial data, Sudoku data, preferences, photos, and voice recordings are stored on your device. Uninstalling the app deletes this local data.
· Data held by third-party services: Pseudonymous technical, crash, advertising, and purchase records may be retained in third-party systems. Uninstalling the app does not necessarily delete these records immediately.
iCloud or Google backups are managed by you through your operating system settings.
To request deletion, preferably use the About/Support section in the app before uninstalling it. The support message automatically includes your RevenueCat App User ID and app version. Alternatively, email support.breath@gmail.com. Do not send card details, passwords, or payment information. Without a technical identifier, we may be unable to match pseudonymous or aggregated records to you.
A technically identifiable RevenueCat record can be deleted. Records held by other providers are handled according to the tools and rules they provide. Aggregated, de-identified, or unlinked data may not be individually identifiable or deletable. Records required for legal, fraud-prevention, or financial retention obligations may be kept for the required period.
A data deletion request does not cancel an App Store or Google Play subscription. You must cancel the subscription separately through the applicable store. We will inform you of the outcome of your request within a reasonable period.
8. Contact
For any questions regarding this Privacy Policy, the operation of the application, or your legal rights, you can contact us:
· E-mail: support.breath@gmail.com
· Data Controller: Ayşe GENÇ